Food & Beverages
Each market segment has it’s unique requirements. Muslim market is no different. The Halal conscious Muslim travellers have a unique set of needs.
In developing products and services, destinations and businesses need to ensure that their needs are also taken into account in product development.
Since 2011, we have been helping destinations and businesses to both adopt existing products as well as develop new products to target this segment.
Every Muslim is obliged to ensure that all products taken are halal from the source, material and method of obtaining it. This obligation is not merely a matter of food but all products that are used by the Muslim community. The presence of halal products in the market is a result of their manufacturing and production activities by the industries involved.